JOLT Launches Australia’s First Vehicle-Triggered DOOH Campaign with BMW Group
Electric vehicle charging infrastructure is evolving into something beyond a utility play, and a new campaign from JOLT is putting that shift on display. The…
DOOH
Ninja Media Creations Lights Up Mumbai’s Railway Network with Vijay Sales DOOH Campaign
Railway stations have long been the unsung workhorses of India’s out-of-home advertising ecosystem, and a new campaign from Ninja Media Creations is putting that reach…
VIOOH AI Dealmaker Closes First 100 DOOH Deals
The programmatic side of digital out-of-home advertising has always had a dirty secret: buying the screens is easy, but everything that happens before the campaign…
Mother Dairy Renews Integrated Media Mandate with WPP Media Till 2030
Mother Dairy Fruit & Vegetable Pvt. Ltd. has just given one of the clearest votes of confidence in long-term, integrated media planning that India’s advertising…
40% of Cannes Lions 2026 Entries Used AI: What That Really Means for Creative Marketing
If you needed one stat to sum up where advertising is headed in 2026, here it is: 40% of all entries submitted to the Cannes…
Doceree Teams Up With Lemma to Bring Real Clinical Intent to Healthcare DOOH
Cannes, France — June 24, 2026 Healthcare marketing platform Doceree has unveiled a new exclusive supply partnership with Lemma, a leading programmatic DOOH and CTV…
How to Solve the DOOH Analytics Puzzle and Win Client Trust
If you run a Digital Out-of-Home (DOOH) agency, you already know the sinking feeling of a client asking: “I see my budget going onto the…
The Force Awakens in Toronto: How Disney Hooked Up a Digital Billboard to Real-World Fountains
In the world of outdoor advertising, simply putting a giant poster on a building doesn’t cut it anymore. To grab the attention of distracted commuters,…
Big Happy Unveils Dynamic 3D Creative for DOOH: Real-Time Relevance Meets Stopping Power
The conversation around Dynamic Creative Optimization (DCO) in the Digital Out-of-Home (DOOH) space usually comes with a massive asterisk. We are told we can have…
JCDecaux Unveils AI-Driven Digital Displays and Tech-Forward “Le Bus Shelter” for VivaTech 2026
PARIS — June 15, 2026 — Outdoor advertising giant JCDecaux is gearing up for the 10th edition of VivaTech with a fresh lineup of sustainable…