Royal Canin India Appoints 22feet to Drive Digital Growth and Pet Nutrition Awareness
Pet food brand Royal Canin India has appointed 22feet as its digital agency partner to strengthen its online presence and expand awareness around science-based pet nutrition across the Indian market.
The partnership aims to enhance Royal Canin India’s digital communication strategy, with a focus on educating pet parents about breed-specific and health-focused nutrition solutions for cats and dogs. Through this collaboration, 22feet will manage integrated digital campaigns, content strategy, social media communication, and consumer engagement initiatives for the brand.
As the Indian pet care industry continues to witness rapid growth, brands are increasingly investing in digital-first storytelling to connect with modern pet owners. Royal Canin India’s move reflects the rising importance of data-driven marketing and educational content in the premium pet nutrition segment.
22feet, known for handling creative and digital mandates for leading brands across industries, will work closely with Royal Canin India to build meaningful conversations around responsible pet care and scientifically formulated nutrition products.
The collaboration is expected to help Royal Canin India strengthen brand visibility, improve customer engagement, and position itself as a trusted authority in pet health and nutrition.
Speaking on the development, industry experts believe that digital awareness campaigns focused on pet wellness are becoming increasingly important as more Indian households adopt pets and seek expert-backed nutrition solutions.
With the growing influence of social media and online communities among pet parents, the partnership between Royal Canin India and 22feet is set to create impactful digital experiences tailored to India’s evolving pet care ecosystem.
Why This Partnership Matters
- Focus on science-based pet nutrition education
- Stronger digital engagement with Indian pet parents
- Increased investment in digital marketing within the pet care industry
- Expansion of premium pet food awareness across online platforms
The appointment signals Royal Canin India’s commitment to building a stronger digital footprint while promoting informed pet parenting through innovative and educational marketing campaigns.
